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Cox Inall Change is Australia’s leading behavioural change communications agency, specialising in government and the not-for-profit sector.

We develop and implement multi-platform communications strategies that are informed by behavioural change theory, insights and social psychology.

Cox Inall Change has access to world-class insights and analytics that inform the agency’s knowledge of audience behaviour and media consumption habits. The result is an ability to create strategies that directly address the issue at hand, whilst remaining agile and adaptable if conditions change.

Harnessing an extensive media network, Cox Inall Change works closely with traditional and social media organisations to engage the right media platforms and journalists for effective media placement.

About

Our consultants have extensive experience in the inner-workings of government and policy development from involvement in International and Australian Federal and State governments.

Part of Dentsu, Cox Inall Change has the advantage of drawing on the resources and expertise of 22 international and specialist agency brands to position ourselves at the intersection of creativity, data, media and technology to offer a truly unique full-service offering.

We have executed campaigns for our clients that have received industry recognition including:

MADC Club STARS Creative Showcase 2019
The Perfect Candidate – Australian Futures Project
Winner – Best Digital (Charity) Experience

Remove the Barrier – Dylan Alcott Foundation
Winner – Best Design and Photography (Charity)

PRIA Golden Target Awards 2019
Give a $#*! about your bowel – Bowel Cancer Australia
National Winner – Best Pro Bono Campaign
VIC Winner – Best Pro Bono Campaign

The Perfect Candidate – Australian Futures Project
VIC Winner – Best Thought Leadership Campaign

ADMA Creativity & Effectiveness Awards
Give a $#*! about your bowel – Bowel Cancer Australia
Winner – Best Not-For-Profit Campaign

AdFest 2018
Disappearing Person Alerts – Queensland Police
Gold – Best Use of Social Media and Earned Media (Media)
Silver – Best Use of Social Media (Direct)
Bronze – Best Use of Social for Mobile (Mobile)

One Show 2018
Disappearing Person Alerts – Queensland Police
Gold – Mobile Advertising
Bronze – Mobile – Use of Technology
Merit – Social Media – Real-Time Response

The Webby Awards 2018
Disappearing Person Alerts – Queensland Police
Finalist – Social: Native Advertising
Finalist – Social: Public Service & Activism
Finalist – Webby for Good

New York Festivals Advertising Awards 2018
Disappearing Person Alerts – Queensland Police
Bronze – Mobile – Use of Technology
Finalist – Activation & Engagement – Social Media
Finalist – Avant-Garde – Public Service Announcements
Finalist – Digital – Interactive Applications
Finalist – Media – Public Service Announcements
Finalist – Public Service & Announcements – Activation & Engagement
Finalist – Public Service & Announcements – Digital

AWARD Awards 2018 
Disappearing Person Alerts – Queensland Police
Bronze – Social Media – Innovative Use of Social Media
Bronze – Digital Direct Response, Individual
Bronze – Online Ad – Native Advertising

Tambuli Awards 2018
Disappearing Person Alerts – Queensland Police
Grand Prix – Responsible Citizenship – Humanity & Culture
Gold – Youth Brand – Humanity & Culture
Silver – Social Media – Media & Digital
Silver – Mobile – Media & Digital
Bronze – Best Brand Idea for Good – Creative

Dentsu Aegis Network Creative Link Awards
Disappearing Person Alerts – Queensland Police
Star – Mobile & Digital

Spikes Asia Festival of Creativity Awards 2018
Disappearing Person Alerts – Queensland Police
Gold – Mobile: Activation by Location
Silver – Mobile: Social for Mobile
Silver – Digital: Innovative Use of Social or Community
Bronze – Mobile: Messaging Campaign
Finalist – Digital: Community Building & Management
Finalist – Digital: Social Purpose
Finalist – Direct: Use of Mobile
Finalist – Direct: Use of Social Platforms
Finalist – Direct: Not for Profit/Charity Government
Finalist – Media: Use of Mobile
Finalist – Media: Use of Social Platforms

Bill Bowelly – Bowel Cancer Australia
Finalist – Radio: Healthcare
Finalist – Radio: Casting & Performance

D&AD Impact 2018
Disappearing Person Alerts – Queensland Police
Graphite Pencil – Civic Engagement

Commercial Radio Australia Siren Awards 2018
Bill Bowelly – Bowel Cancer Australia
Winner – Round Two Overall Winner
Winner – Round Two Single Winner

Cannes Lions International Festival of Creativity 2018
Disappearing Person Alerts – Queensland Police
Bronze Lion – Media: Use of Mobile
Finalist – Media: Not for Profit
Finalist – Direct: Use of Mobile
Finalist – Direct: Use of Social Platforms
Finalist – Social & Influencer: Innovative Use of Community
Finalist – Social & Influencer: Audience Targeting/Engagement
Finalist – Communication: Social Purpose

B&T Awards 2018
Bill Bowelly – Bowel Cancer Australia
Shortlist – Best Radio Campaign

Disappearing Person Alerts – Queensland Police
Shortlist – Best Use of Mobile

Mumbrella CommsCon Awards 2018
Shortlist – Boutique or Small Agency of the Year

Disappearing Person Alerts – Queensland Police
Shortlist – Best Use of Technology

Meningococcal ACWY – Department of Health and Human Services (Victoria)
Shortlist – Best Government Sponsored Campaign

International Public Relations Association Golden World Awards 2018
Disappearing Person Alerts – Queensland Police
Finalist – Excellence in Social Media

The Immortal Awards 2018
Disappearing Person Alerts – Queensland Police
Finalist

Services

Our experienced team provides PR and digital communication strategies which make lasting impressions on the public.

We service federal and state government departments, not-for-profits and corporates in:

RESEARCH INSIGHTS

  • Formulative and evaluative research
  • Data analysis
  • Policy review

WRITING, EDITING AND ONLINE CONTENT

  • Copy writing
  • Content writing
  • Editing

SOCIAL AND DIGITAL MEDIA

  • Content and channel strategy
  • High-risk community management
  • Video, filming, editing and social output

STRATEGIC COMMUNICATIONS PLANS

  • Narrative development
  • PR and digital media strategy
  • Behaviour change economics
  • Crisis and risk evaluation strategy

MEDIA RELATIONS

  • Targeted editorial placement
  • Media engagement strategy
  • Development of media materials
  • Liaison with journalists and media outlets

STAKEHOLDER & INFLUENCER MANAGEMENT

  • Stakeholder mapping
  • Stakeholder engagement strategy
  • Development of stakeholder materials
  • Stakeholder and influencer outreach

ISSUES & RISK MANAGEMENT

  • Issues and crisis management
  • Social media risk and response
  • Reputation management

EVALUATION, MEASURING & CHANGE

  • KPI and campaign evaluation frameworks
  • Campaign monitoring and optimisation
  • Post campaign evaluation and recommendations

Contact

CHLOE FITZGERALD
Business Director
0427 374 228
  chloe.fitzgerald@dentsu.com

As part of the Dentsu Aegis Network, Cox Inall Change works with 20 businesses specialising in media planning, performance marketing, digital creative and content creation to provide truly holistic and integrated communications.