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Cox Inall Change is Australia’s leading social change and community engagement agency.

Specialising in government, not-for-profit and philanthropic campaigns our work aims to change people’s behaviour to make the world a healthier, safer and happier place.

About

We are a handpicked group of individuals from around the world. We have a unique blend of in-house experience gained at the World Economic Forum, 10 Downing St, Australian Senate Offices and decades of success at respected global and local agencies.

Our consultants choose Cox Inall Change because they want their work to have purpose and impact. We are committed, thoughtful and compassionate.

The firm was first formed in 2004 as Haystac Positive Outcomes then later Haystac Community. The experienced team joined the highly respected Cox Inall Communications group in 2016, providing specialist PR services with an Australia-wide footprint.

Services

From alcohol and drug abuse to cancer screening and homelessness, Cox Inall Change has experience engineering and executing some of Australia’s most respected communications campaigns.

Our experienced team provides PR and digital communication strategies which make lasting impressions on the public. We deliver effective media and influencer relations and manage brands, launches, stakeholders and behaviour change principles.

STRATEGY DEVELOPMENT

  • PR and digital media strategy
  • Behaviour change economics
  • Crisis and risk evaluation strategy

WRITING, EDITING AND ONLINE CONTENT

  • Copy writing
  • Content writing
  • Editing

SOCIAL AND DIGITAL MEDIA

  • Content and channel strategy
  • High-risk community management
  • Video, filming, editing and social output

MEDIA RELATIONS

  • Media engagement strategy
  • Development of media materials
  • Liaison with journalists and media outlets

RISK MANAGEMENT

  • Issues and crisis management
  • Social media risk and response
  • Reputation management

EVALUATION, MEASURING AND CHANGE

  • KPI and campaign evaluation frameworks
  • Campaign monitoring and optimisation
  • Post campaign evaluation and recommendations

Contact

JUSTINE SYWAK
General Manager
0448 448 487
justine.sywak@coxinall.com.au

LUCY BROAD
Managing Director
(02) 8204 3850
lucyb@coxinall.com.au

As part of the Dentsu Aegis Network, Cox Inall Change works with 20 businesses specialising in media planning, performance marketing, digital creative and content creation to provide truly holistic and integrated communications.